Nestlé® Toll House® Cafe by Chip Announces Canada and the Middle East as Priority Franchise Markets in 2009   (Dallas, TX – July 29, 2009) Nestlé® Toll House® Café by Chip, a premiere dessert café and bakery, announced today that it is offering exclusive master franchising opportunities and area developer franchise agreements in Canada and the Middle East. The franchise system is currently operating in the United States and Puerto Rico.     “To fulfill our international expansion goals, Nestlé® Toll House® Café by Chip is looking for Master Licensees with prior restaurant operations and real estate development experience that can manage multiple restaurants successfully,” says Scott McIntosh, Vice President of Franchise Development, Crest Foods, Inc. Franchisor of Nestlé® Toll House® Café by Chip. “Nestlé® Toll House® Café by Chip has a unique business model which is already attracting developers on an international level, and we feel the time is right to enter these markets.” “In an effort to keep the brand fresh and competitive, Nestlé® Toll House® Café by Chip offers master developers a variety of café models , including street café, inline shopping center locations and kiosk retail environments,” adds McIntosh. The first Cafe openings in Canada and the Middle East are slated for 2010. All areas are currently available for Exclusive Master Development Partners. Nestlé® Toll House® Café by Chip is a leader in dessert destinations and offers customers an unrivaled dessert experience through the use of fine ingredients, indulgent creations, distinct flavor profiles, and the rich tradition of the very best Nestlé® brands in a luxury setting. Please visit our website at www.nestlecafe.com to explore this exciting opportunity. Interested Exclusive Master Developers are encouraged to contact Scott McIntosh at 214.281.8069 or at smcintosh@nestlecafe.com to discuss our plans and possible mutual beneficial opportunities.

Crest Foods Inc., Franchisor of Nestlé® Toll House® Café by Chip based in Richardson, Texas, is a premiere dessert café restaurant company. The company currently has over 100 cafes open in the United States and Puerto Rico. Bringing classic and familiar desserts and coffee to consumers, the Nestlé® Toll House® Café by Chip concept offers Nestlé® Toll House® cookies, brownies, muffins, Nescafé® gourmet coffee drinks, and Edy’s/Dreyer’s Premium Ice Cream. The versatile concept has kiosk, in-line mall and street café locations. The company opened the first Nestle Toll House Café in 2000. Aggressive and continued growth is scheduled for 2009 including expansion in the United States and on the International front. Nestlé® Toll House® Café has been recognized by Entrepreneur magazine as #1 in Category in the 2009 Franchise 500, Top Restaurants for 2009, and a Top Global Franchise for 2009. For more information please visit www.nestlecafe.com. # # #